The 2025 BMW 1 Series marks over two decades since its initial launch, appealing to those seeking luxury under the BMW badge in a compact package. This model harmoniously blends performance with the esteemed BMW experience, making it an enticing choice for new and returning customers.
The latest generation shifts from its original rear-wheel drive roots, opting for front-wheel drive in entry models, while maintaining BMW's commitment to driving pleasure. Despite this change, the 1 Series continues to impress with its innovative design, premium technology, and a sporty aesthetic that stands out.
Dynamic Design and Innovative Interior
The 2025 BMW 1 Series features a bold exterior with new front-end design elements such as wide air intakes and the iconic Hofmeister kink. Inside, the cabin benefits from high-quality materials and cutting-edge technology typically reserved for more expensive models. The super high-resolution curved displays, though smaller than those in other BMWs, operate on the latest Operating System 9, ensuring a seamless user experience. While physical climate controls have been replaced with touch screen functions, the system remains user-friendly and responsive, offering a luxurious feel throughout the cabin.
Performance and Driving Experience
The entry-level BMW 1 Series comes with a 1.5-litre three-cylinder turbo-petrol engine, delivering a lively driving experience despite its modest output. The model offers a balanced ride, with responsive handling and a dynamic driving feel, though it differs from the traditional BMW rear-wheel drive experience. The M135 xDrive, albeit with reduced torque due to the new seven-speed dual-clutch transmission, still provides impressive acceleration and confident handling, aided by its all-wheel drive system. Together, these options ensure that the 1 Series continues to deliver on BMW's promise of a pleasurable driving experience.
Practicality and Features
The 2025 BMW 1 Series comfortably seats four adults, with revised seats providing ample support for long journeys. The interior offers a suite of modern features, including smartphone integration, gesture controls, and an intuitive ambient lighting system that enhances the driving experience. The luggage compartment is practical, with a 40:20:40 split rear seat, increasing the already respectable boot space from 380 litres to 1200 litres when needed.
Conclusion
Overall, the 2025 BMW 1 Series stands as a testament to BMW's ability to cater to luxury markets with a balance of style, technological innovation, and driving enjoyment. While it has evolved from its rear-wheel drive origins, it offers a sophisticated, engaging, and affordable entry into the BMW brand, making it a compelling choice for those seeking to enjoy the prestige and performance associated with the marque.
